CSVPA · Fashion communication

Brand, campaign, editorial.

BA Fashion Branding & Creative Communication. For students who love fashion but are not sure they want to be designers — and for families who want a practical industry door. Internship programme with Hearst Magazines UK.

Design only — the garment

Fashion design

  • Garment design
  • Pattern making
  • Textiles
  • Sustainable practice
  • Conceptual development

Knows they want to be a designer. Drawing or garment-making already in the hand. Thinks in cloth.

Business / marketing — the story

Fashion communication

  • Brand strategy
  • Digital marketing
  • Trend forecasting
  • Visual storytelling
  • Content creation

Loves fashion and beauty. Unsure whether design is the fit. Parents asking about a practical future. Thinks in campaigns as much as in cloth.

The industry, honestly

Fashion is a business, not just a runway.

70%

of fashion roles blend design with business.

Editorial fashion image

Editorial & image

  • Stylist
  • Fashion photographer
  • Journalist
  • Art director

Brand & product

  • Brand manager
  • Merchandiser / buyer
  • Visual merchandiser
  • UX / UI designer

Events & media

  • PR
  • Event manager
  • Copywriter
  • Media planner

Three years, then the industry

  1. Year 1

    Core branding

    Brand strategy, digital marketing, trend forecasting, visual storytelling and content. The grammar of a fashion brand.

  2. Year 2

    Campaigns

    Live campaigns. Agency rhythm. Collaboration with fashion design and illustration students — the way a studio actually works.

  3. Year 3

    Industry project

    A professional project that becomes the portfolio. Paths into marketing, creative direction, agency and freelance.

Hearst × CSVPA

February to September. Lectures, a Harper’s Bazaar licensing pitch, Cosmopolitan and ELLE briefs, three months of mentorship, and six days inside Hearst’s creative and editorial teams.

  1. February

    Lecture series

    Seven Hearst leaders on current industry topics.

  2. March

    Interview workshop

    Hearst People team: employment skills, then a briefing day.

  3. March

    Harper’s Bazaar brief

    A live licensing pitch: Harper’s Bazaar & women’s fashion (retail partner such as M&S) or Harper’s Bazaar & women’s fragrance.

  4. May–September

    Mentorship

    One-to-one with Hearst professionals for three months.

  5. May

    Cosmopolitan live project

    A one-week in-house brief for Cosmopolitan.

  6. June

    ELLE September Issue

    A creative workshop delivering work for ELLE’s September Issue.

  7. September

    Internship

    Six days across Hearst’s creative and editorial teams, on real projects.

Where the communication degree actually goes

CSVPA’s examples — from foundation into finance and fashion. Not a ranking. A set of jobs the course is built for.

The analyst

Fashion buyer, Lane Crawford

Loved merchandising

Selecting and purchasing ranges for a luxury retailer.

The architect

APAC retail manager, Shiseido

Excelled at brand strategy

Leading regional strategy for a major beauty brand.

The visualiser

Global merchandising manager, DFS

Creative direction and branding

Curating brand presentation in global travel retail.

The strategist

Event planning manager, Morgan Stanley

PR and management

High-stakes corporate events and client relations.

Senior lecturer · BA Fashion Branding & Creative Communication

Carolyn Timson

Over 25 years as a designer and creative adviser. Roles at Moschino, Versace and MaxMara. Vice President of Womenswear at Tommy Hilfiger.

MA Branding & Communication

Award nominations, one cycle

  • Fashion Illustration Award
  • Culture & Heritage Award (non-design)
  • Fashion Styling & Creative Direction Award
  • Fashion Innovation Award
  • Fashion Communication Portfolio Award
  • Terry Mansfield Fashion Publication Award
  • New Business Award
  • Fashion Marketing Award